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10 WAYS TO PROMOTE YOUR ONLINE STORE

Running an online store can be a challenge. The popularity of online stores has resulted in an overwhelming choice for consumers, so if you don’t actively promote your store it will get lost in the internet wilderness without any customers. Fortunately, with a little hard work, planning and creativity, you can generate targeted traffic to…

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WHAT DOES YOUR WEBSITE SAY IN THE FIRST 3 SECONDS?

When visitors land on your website, they already have one foot poised over the exit, ready to move on. You have just 3 seconds to convince them that this is where they want to be. Three seconds to make an immediate impact and entice them to stay and do business with you.

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5 REASONS WHY YOUR BUSINESS NEEDS A BLOG

The blogosphere is booming. And it’s not just cute cats and celebrity mishaps. Blogging for business is increasingly acknowledged as being an essential element of a company’s marketing campaign.

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Use This “X-Ray Vision” Google Analytics Report To Increase Conversion Rates on Your Funnels

Use This “X-Ray Vision” Google Analytics Report To Increase Conversion Rates on Your Funnels December 02nd, 2014 by Chris Mercer Want an easy way to optimize funnels? There’s a set of reports in Google Analytics that almost no one is using that will show you where your funnels are leaking conversions. (NOTE: Don’t know what…

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Top 10 Mistakes in Web Design

Summary: The ten most egregious offenses against users. Web design disasters and HTML horrors are legion, though many usability atrocities are less common than they used to be.

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Conversion Rates

Summary: Increased conversion is one of the strongest ROI arguments for better user experience and more user research. Track over time, because it’s a relative metric.

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[Checklist] 5 Copywriting Elements to Test On Your Landing Page

Ah…Copy. Bittersweet, it’s the life-blood of any landing page and ought to be tested often.

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4 Lessons I Learned From My Facebook Advertising Account Manager

There are two things that never fail to put a smile on my face: Austin, Texas and Facebook advertising. But on March 25, 2015 I was given the opportunity to combine those two things… I had a meeting with Keith Krance and Molly Pittman at the Austin, Texas Facebook office to meet our Account Manager…

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4 Ways to Make Your Website a Lean, Mean Conversion Machine

4 Ways to Make Your Website a Lean, Mean Conversion Machine December 04th, 2014 by Tim Ash A purchase is a decision. An email opt in is a decision. Want more conversions? You must understand how the human brain makes decisions. The vast majority (upwards of 98 percent) of decisions are made subconsciously by the…

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YouTube Cards: How To Double Your Leads and Sales From YouTube With One Simple Tweak

Ok — this is big… As YouTube marketers we’ve been waiting for this FOREVER. If you aren’t marketing on YouTube… it’s time for you to take another look. And…  if you’re already on YouTube you need to know about this. But first, let me explain the problem.

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